My creative process is built around collaboration and transparency and begins with ensuring we are on the same page right at the very start. Whether it’s a simple icon or brand identity, we will work together to create an end product that effectively solves any problem and elevates your brand.
Starting any project with a common goal and understood expectations establishes an environment for creating the best results. During the first stage of your project, I will focus on making sure we agree on the project’s creative direction.
After that, we will strategize on how to attract your ideal audience. We then develop a design direction and start creating your aesthetic by choosing patterns, colors, fonts and textures. Every little detail matters. Even the smallest part of your brand identity is crafted with purpose. By working together as a team, we make a design solution that is built to perfection.